News

Google Ads will automatically pause low-activity keywords

What’s changing?Starting in June 2024, we will begin to automatically pause low-activity keywords. Positive keywords in search ads campaigns are considered low-activity if they were created over 13 months ago and have zero impressions over the past 13 months. Why are...

Navigating the Pros and Cons of WooCommerce: A Comprehensive Guide

Title: Navigating the Pros and Cons of WooCommerce: A Comprehensive Guide In the realm of e-commerce platforms, WooCommerce stands tall as one of the most popular choices. Powering millions of online stores globally, this WordPress plugin offers a plethora of...

SEO (Search Engine Optimization) and PPC (Pay-Per-Click) are both digital marketing strategies aimed at increasing visibility and traffic to websites, but they operate in different ways and have distinct advantages and disadvantages.

Cost: SEO: Generally has a lower upfront cost compared to PPC. However, it requires ongoing effort and resources to maintain rankings. PPC: Involves paying for each click on your ad. It can become expensive, especially for competitive keywords, but offers immediate...

Unveiling the Power of Digital Marketing: A Comprehensive Guide

In today's hyper-connected world, where the internet reigns supreme, traditional marketing methods are gradually giving way to a more dynamic and impactful approach – digital marketing. Businesses, both big and small, are increasingly recognizing the immense potential...

Diagnosing and resolving declining organic traffic requires a comprehensive approach. Here are 13 questions to guide you through the process:

Diagnosing and resolving declining organic traffic requires a comprehensive approach. Here are 13 questions to guide you through the process: Has there been a recent algorithm update? Check if major search engines like Google have released any algorithm updates that...

16 reasons why your page isn’t ranking on Google

Subpar Content Quality: Ensure your content is high-quality, relevant, and valuable to your audience. Avoid Keyword Stuffing: Instead, focus on natural keyword integration that enhances readability. Optimize Page Speed: Improve loading times for better user experience...

Data Analytics in Healthcare: Enhancing Patient Care

In the ever-evolving landscape of healthcare, data analytics has emerged as a powerful tool with the potential to revolutionize patient care. By harnessing the vast amounts of data generated within the healthcare industry, organizations can gain valuable insights,...

The Future of Supply Chain Management: A Digital Revolution

In the fast-paced world of business, supply chain management has always been a critical component of success. However, in recent years, this vital aspect of business operations has undergone a seismic shift. We're witnessing a digital revolution that's transforming...

What is digital marketing and google ads?

When it comes to Google Ads, digital marketing revolves around creating and managing advertising campaigns on Google's advertising platform. Google Ads allows businesses to display their ads prominently on Google's search engine and across its extensive network...

Maximizing ROI: How Application Modernization Drives Business Value

Introduction In today's rapidly evolving digital landscape, businesses must adapt and modernize their applications to stay competitive and drive growth. Application modernization refers to the process of updating, upgrading, or transforming existing software...

Global consumer context: Consideration expansion & intentional buying

Dec 12, 2022

While economic uncertainty remains top of mind, we’ve seen growing evidence that consumers’ consideration sets are expanding as people continue to assess the right buying choices amid rising costs. In the first half of the year, 43% of consumers around the world said...

Now that you’re about to start your new dropshipping business you’re likely coming up against the age-old issue of how to drive traffic.

Dec 12, 2022

. Good news! We offer awesome marketing tools that won't cost you a penny — but will skyrocket your sales from day one: Customers Gallery – This smart social proof generator will create a gallery of your happy clients and instil trust in...

Global consumer context: Consideration expansion & intentional buying

Nov 19, 2022

How to Advertise Your Real Estate Business Online

Sep 12, 2022

Real estate is a competitive industry. In order to succeed, you need to find ways to set your business apart from the rest. One of the best ways to do this is by advertising your real estate business online. By creating a strong online presence, you can reach a wider...

How to Effectively Advertise Your Real Estate Business Online

Sep 12, 2022

Whether you're a small real estate firm or a large developer, effective online advertising is essential to getting noticed by potential customers. In such a competitive industry, it's more important than ever to make sure your real estate business stands out from the...

How to Register Your Business in Canada

Sep 12, 2022

Before you can start operating your business, you need to register it with the Canadian government. Depending on the type of business you're running, you may need to register at the federal, provincial, or municipal level—or all three. In this blog post, we'll walk...

Websites application development on iPhone 14 – Why your business needs one

Sep 12, 2022

The new iPhone 14 comes with a lot of features that businesses can make use of. One of the most important ones for businesses is the new website application development feature. This article will explain why your business needs this new feature and how it can help you...

The Benefits of CRM Implementation

Sep 12, 2022

Customer Relationship Management, or CRM, is a business strategy designed to streamline and improve communication with customers. When implemented correctly, a CRM system can provide your business with a number of benefits, including increased sales, improved...

The Benefits of Mobile App Development for Businesses

Sep 12, 2022

In today's business world, it's more important than ever to have a strong online presence. Customers and clients expect to be able to find information about your company quickly and easily, and they want to be able to interact with you on their own terms. One way to...